Selling Knowledge, Delivering Value
Fluor entered the new millennium with a new strategic direction. Completion of the reverse spin-off of Massey Coal has now created a “new” Fluor, with a clear view for its future and well positioned to achieve its goal of improved profitability and enhanced shareholder value.

• Selectively achieving improving gross margins
• Traditional EPC market strengthening
• Knowledge-based services expanding
• Leveraging Web-based technologies for increased growth potential

• Significant cost reduction
• Implemented business model/process
• Employing account management philosophy
• Initiated Knowledge@Work^SM
• Improved risk management