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2000 Annual Report
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  Strategic Overview  
 
Fluor at a Glance
 
 
     
Building on the great heritage and brand reputation of “old” Fluor, a “new” Fluor was created in 2000. With the reverse spin-off of Massey Coal, along with other important strategic actions, New Fluor has repositioned itself as a global, knowledge-based services company. As we enter 2001, we are well positioned to capitalize on significant growth opportunities ahead, and to begin delivering on our commitment for improved long-term financial performance and creation of shareholder value.
     
STRATEGIC BUSINESS ENTERPRISE
 
Fluor Daniel Logo
Fluor Daniel Photo
 
FINANCIAL RESULTS
 
Revenues
($ in billions)
 
 
Operating Profit
($ in millions)
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MISSION
To assist clients in attaining a competitive advantage by delivering quality services of unmatched value.
 
DESCRIPTION
Fluor Daniel is one of the world’s largest engineering and construction services companies. Organized into four Strategic Business Units — Energy & Chemicals, Infrastructure, Manufacturing & Life Sciences, and Mining — Fluor Daniel is a trusted global leader with a reputation for being responsive to client needs, providing value-added services, executing complex capital projects on schedule with excellence and delivering safety performance that sets the industry standard.
  KEY STRATEGIES
To achieve its goals of dominating its target markets and achieving sustained profitable growth, strategic initiatives in the following areas have been implemented:
 Global People Strategies – attract, retain, develop and motivate highly skilled employees.
 Sales and Marketing Strategies – develop a world-class sales, marketing and account management organization.
 Project Execution/Risk Management Strategies – deliver consistent, high-quality results on all projects.
 E-Commerce Strategies – develop new e-Business strategies to optimize existing business lines and redefine service offerings into new business lines to enhance profitability.
 Investment Strategies – deliver sustainable, consistent, premium returns on invested capital.
     
   
STRATEGIC BUSINESS ENTERPRISE
 
Fluor Global Services Logo
Fluor Global Services Photo
 
FINANCIAL RESULTS
 
Revenues
($ in billions)
Chart
 
 
Operating Profit
($ in millions)
Chart
 
 
MISSION
To apply the knowledge and skills of Fluor Global Services members, through the power of technology, to optimize the life cycle value and productivity of our clients’ capital assets to grow our shareholders’ value.
 

DESCRIPTION
Fluor Global Services (FGS) is a premier provider of customized solutions to optimize the life cycle value of clients’ capital assets and to allow clients to focus on their core business competencies. FGS provides state-of-the-art services in telecommunications; operations and maintenance; program and asset management; industrial equipment and tools; property services; and federal services.

  KEY STRATEGIES
To achieve its goal to be the premier assets solutions company, FGS is focused on three growth platforms:
• Align existing services to support FGS’ strategic direction and financial goals.
• Penetrate explosive growth market opportunities within the business portfolio.
• Create new profitable and complementary businesses.
     
     
STRATEGIC BUSINESS ENTERPRISE
 
Fluor Signature Services Logo
Fluor Signature Services Photo
 
FINANCIAL RESULTS
 
Total Assets
($ in millions)
Revenues
 
 
2000 Revenues by Line of Business
((in percent)
Revenues
Financial Services 36%
IT Services 31%
Office Services 12%
People Services 12%
Performance Mktg. and Corp. Relations 3%
Safety Services 6%
 
MISSION
Deliver business effectiveness through quality, timely, innovative and price/value competitive services.
 
DESCRIPTION
Fluor Signature Services (FSS) delivers administrative and business services on a global basis within Fluor Corporation and to external clients. This Fluor Corporation enterprise maximizes Fluor’s investment in people, processes, and technology to deliver high-quality, cost–effective business services. Fluor Signature Services provides knowledge-based solutions through the following specialized professional service areas: finance, human resources, information technology, safety, publication services, real estate, contract and direct-hire personnel, and office services.
  KEY STRATEGIES
To achieve its vision of business professionals working collaboratively for customer success, FSS has implemented the following key initiatives:
• Financial – Reduce real estate asset base.
• Customer – Improve customer service.
• Service Delivery – Apply a shared service model to enhance value of business services.
• Employees – Enhance skills; align pay with market; introduce variable pay tied to performance.
• Growth & Innovation – Ensure success of Knowledge@Work;SM enhance/create new value-added services.
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